This is a quick post to announce an my mission has stayed the same: Empowering single mothers to reach their full potential.for Dallas Single Mom. I have been proud to be a lifestyle mommy blogger in the Dallas-Fort Worth area since 2010. My audience has grown, the brand continues to evolve but
I have also added an FAQ page to the media kit that can also be accessed at this page: FAQ Due to my expansion I also recently purchase my own business and liability insurance as a freelance writer so your business can have peace of mind working with an insured freelance blogger to cover things such as: defamation, such as libel, slander or disparagement; invasion of privacy; trademark infringement; copyright infringement; plagiarism errors and omissions. Nothing is worse than working with a blogger who has a post that goes viral but paints your brand or blog in a bad light – Ouch!
In the continuing education class I teach at UT Arlington, one of the assignments is to create a media kit. Many people in my class don’t understand the purpose of a media kit but it provides a brief synopsis of your website to potential partners, sponsors, investors and media looking for lifestyle experts. A media kit should be portable and very simple but it’s sort of a roadmap to the site and who you the blogger or author is.
The more effort you put into your media kit, the better you are at presenting who you are to potential sponsors. Sponsors want to know how in tune you are with your audience and how influential you are. Typical items on a media kit include social media numbers, percentage of growth, target demographic, analytics on your blog or website and other partners who have worked with you. It’s a way for you to make yourself stand out among the crowd and help you find sponsors that your audience would care about.
To get my ten lessons by email tips on getting your media kit started along with free templates to create a kit and free email pitch templates, please subscribe below!