Many people flock to Dubai dreaming of luxury, safety, and endless opportunities far from global troubles. That image took a serious hit when Iranian missiles and drones targeted the United Arab Emirates in retaliation for strikes by the United States and Israel. Influencers living in the city suddenly found themselves documenting explosions, smoke trails across the skyline, and the sharp sounds of air defense systems at work. What was once a place of glamorous photo shoots and beach clubs turned into a zone where projectiles streaked overhead and interceptions lit up the night sky. The events unfolded in late February and early March 2026, shaking even those who had moved there seeking a peaceful escape.
Israeli-Canadian influencer Hofit Golan spoke to the BBC about the surreal experience while she was inside a shopping mall. She described remaining in disbelief as projectiles passed above, something she said people there are simply not used to seeing. Golan noticed smoke rising over the Palm Jumeirah area after interceptions occurred nearby. Despite the tension, she pointed out that life carried on with people still swimming in the sea and crowds present in public spaces. She expressed confidence that Dubai’s strong air defenses would protect the city and that its appeal to wealth and business would endure.
British fitness influencer Will Bailey had just arrived in Dubai with plans to relocate his business and start fresh. Within hours, the attacks began, changing everything for him almost immediately. He shared feeling caught in the middle of chaos, unsure whether to stay or head back to Great Britain. For now, he explained, the only option is to wait and watch how the situation develops. His posts captured the trails of smoke from intercepted missiles, highlighting how quickly the dream shifted into uncertainty.
Food blogger Afsha Farooqui, who has called Dubai home for years, tried to offer a calmer perspective amid the worry. At 34, she acknowledged that concern is natural but insisted life continues without constant fear gripping residents. Schools remain open, families head out as usual, and daily routines persist despite the distant booms. She emphasized that while the events are unsettling, they do not define everyday existence in the emirate.
Former Love Island contestant Arabella Chi called the moment a very frightening time for those on the ground. British model Petra Ecclestone reflected on the irony of choosing Dubai for its sense of security only to face this disruption just as it started feeling like home. Former footballer Rio Ferdinand noted the terrifying sounds of projectiles, planes, and powerful explosions overhead, leaving people uncertain about what was unfolding. Yet he also felt very safe and well looked after by local authorities.
The strikes damaged iconic spots including the Fairmont The Palm hotel, areas near Burj Al Arab, and even parts of Dubai International Airport. While most incoming threats were neutralized by UAE defenses, debris caused fires and one reported fatality at Zayed International Airport in Abu Dhabi. Experts have warned that these attacks on civilian and tourist zones mark an unprecedented shift, potentially harming Dubai’s reputation as an untouchable haven for the wealthy and influencers alike. Smoke over luxury landmarks and videos of interceptions have circulated widely, prompting questions about the long-term appeal of the city in a turbulent region.
What do you think about how these events might change perceptions of living in Dubai, and share your thoughts in the comments.
