Kourtney Kardashian just marked a personal milestone in a very on brand way, quietly sharing that she has not had alcohol in three years. The 46 year old founder of Lemme posted the update while showing a behind the scenes moment from a celebration tied to her sister Khloe Kardashian. Instead of a boozy drink, she was offered a mocktail alongside a snack tasting. The casual reveal still landed as a big moment for fans who have watched her wellness journey evolve over the years.
The update came through an Instagram Story posted on Friday, January 16, during a promotion for Khloe’s food brand Khloud. In the video, Kourtney is presented with a new popcorn flavor described as truffle and white cheddar. The setup looked like a small launch event, complete with a drink pairing that fit the theme without including alcohol. As she shared the clip, she added a message making it clear the alcohol free choice was intentional.
Over the Story, Kourtney wrote, “@Khloudfoods @KhloeKardashian def told them I haven’t drank alcohol in 3 years”. She followed it with a short caption that captured the mood of the night, “Fancy Friday.” The moment felt playful rather than heavy, which is often how people share lifestyle changes once they are settled into them. It also highlighted how normalized nonalcoholic options have become at events that would traditionally revolve around cocktails.
At the end of the video, Kourtney lifted her glass in a toast and said, “Cheers!” It was a quick sign off, but it reinforced that she was still participating in the celebration even without alcohol. For a lot of people, that social aspect is the hardest part of staying alcohol free, especially in environments where drinking is expected. Her post showed a version of the moment that looked easy and natural, even if that comfort likely took time to build.
The story also connected to the broader Kardashian orbit, where brands and family appearances often overlap. Kourtney’s mention of Khloud gave the popcorn launch extra visibility, while her own sobriety milestone became the headline takeaway. She did not go into detail about why she stopped drinking or what prompted the change, at least not in that Story. What she did share was the timeline, which suggests this has been a steady commitment rather than a short break.
Her husband Travis Barker is also known for living sober, and his journey has been public for years. He has been sober for more than 17 years and does not use alcohol, marijuana, or hard drugs. According to the details shared about his past, he made that shift after surviving a 2008 plane crash that was life threatening. That history gives context to why sobriety is a visible and serious topic in their household, even when it is posted with a light tone.
Kourtney and Travis have presented themselves as a couple that supports each other’s routines, whether it is wellness, fitness, or lifestyle boundaries. While Kourtney’s post was brief, it still signaled that her alcohol free streak is something she is proud of. It also showed how family gatherings and promotional events can be adapted when someone is not drinking. A mocktail, a toast, and a snack tasting can still feel like a full celebration.
More broadly, the rise of mocktails has made social situations easier for people who want to cut back or quit. Nonalcoholic spirits and ready to drink options have become common at restaurants, parties, and brand events, giving people more choices without needing to explain themselves. Some people avoid alcohol for health reasons, training goals, or pregnancy and breastfeeding, while others do it for mental clarity or addiction recovery. No single reason fits everyone, which is why Kourtney’s decision not to explain may resonate just as much as the milestone itself.
For readers who are curious about the basics, sobriety generally refers to not consuming alcohol, though some people also use it to describe avoiding other substances too. Many alcohol free routines focus on planning ahead for social settings, like choosing a go to drink, bringing a nonalcoholic option, or deciding how to respond if someone asks questions. It can also help to have supportive friends and family who treat the choice as normal rather than a disruption. Kourtney’s quick Story is a celebrity example of a larger cultural shift where not drinking can be both private and widely accepted at the same time.
What do you think about celebrities sharing sobriety milestones so casually, and has the growing popularity of mocktails changed how you view alcohol free choices, share your thoughts in the comments.
